Study On The Development Strategy Of Financial Institutions In Z Bank JX Branch

The business of financial institutions has become the choice of the direction of development of capital constraints increasingly stringent environment in the light of capital property;in the "information management" era,also because of the characteristics of asset security,has become an important distribution company and individual wealth management clients information channels;with the loan deposit ratio and loan management policy adjustment deposit financial institutions,low cost,good stability,has become the competition of the banking industry and the development of key business.In response to industry transformation competition,enhance the financial institutions business market position and comprehensive contribution to the full line of income;broaden the connotation of business development,research on customer base,business innovation,transformation and development,industry management mode,culture idea,realize win-win resonance.It is of practical significance to strengthen the research on the financial institutions of commercial banks.In this paper,the Z bank JX branch as the research case,the development of strategic theory,SWOT strategy analysis as the theoretical basis,to the business of financial institutions as the research object,combined with the business development status and existing problems,using SWOT strategy analysis method to analyze the internal and external factors of the company,and put forward the development strategy of the business of financial institutions and related security measures..The full text is divided into six chapters: the first chapter is the introduction part,including research background and significance,research ideas and contents and research methods;the second chapter development theories of financial institutions,mainly on the key concepts,analysis of the financial institutions business development theory and strategy analysis method;the third chapter introduces the current situation of the business development of Z bank JX branch of financial institutions and the existing problems;the fourth chapter uses the strategic analysis of the branch of the internal and external environment;the fifth chapter puts forward relevant measures and suggestions for the business development of financial institutions;the sixth chapter summary and prospect.That situation of Z bank JX branch based on SWOT analysis,financial institutions in the business development strategy from customers,market,and from three aspects,comprehensive innovation,constructing a high quality service platform;build system,strengthen the business risk control;focus,learn the fine management science to implement specific measures to improve the optimization;the organization structure and resource allocation,security innovation landing.