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Research On The Construction Plan Of The Project Management Office Of Q Automotive Group Parts Division

Posted on:2018-10-26Degree:MasterType:Thesis
Country:ChinaCandidate:Q N ChenFull Text:PDF
GTID:2359330518960249Subject:MBA
Abstract/Summary:PDF Full Text Request
With the rapid development of China's economy,China's auto industry has also seen fast growth.The increasing expansion of the automotive consumption market shows that the competition between the independent brands of car enterprises of national industry and foreign brands of car enterprises is accordingly getting fierce.In order to take up the early lead in the market,seize the valuable development opportunity of strategic significance,the independent brands of car enterprises represented by Q Automobile Group have boosted input.As a result,new investment projects continue to rise up,for which project management has become an important carrier of the implementation of strategic planning for enterprises.The scale and depth of project management are greatly enhanced.The past management mode taking single projects as the body of organizations in an isolated method has become increasingly difficult to adapt to the harsh market environment.It is imperative to set up an investment management professional organizations to meet the needs of multi-project as soon as possible.This paper,taking the research object of the investment project management case of Q Automobile Group in the parts industry,conducts relevant application research on the establishment of project administrative office.Chapter I introduces the background,significance and methods of the research the whole paper is based on.Chapter II basically defines theoretical tools for constructing project administrative office through relevant theoretical research on project management,multi-project management,project organization and project administrative office.Chapter III mainly analyzes the present situation of Q Automobile Group in terms of project investment and management in the parts industry,summarizes the main problems,and proves the necessity of building up the project administrative office.Through the organization of internal discussion,Chapter IV puts forward the goal of establishing enterprise-class project administrative office,focuses on how to develop specific and feasible construction scheme with the function,organization structure,process optimization,pilot work,etc.based on related theory,methods and techniques.Finally,Chapter V make a summary about the research content of the whole paper,showing that the establishment of the project administrative office can solve such practical issues as strategic landing,the conflict of functions,inefficient management,and resource allocation,and talks about the defects in the research and application prospects.
Keywords/Search Tags:Project Management Office, Project Investment in Auto Industry, Project Management
PDF Full Text Request
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