Reaserch On The Influence Of Commercial Vehicle Insurance Market-Oriented Reforms In Gansu Province

In the course of development of China's property insurance market,motor insurance products have always been in the leading position.With the market-oriented reform of commercial motor insurance process advancing,motor insurance market also showed a rapid development trend.Gansu Province.As one of the third market-oriented reform area of commercial motor insurance in China,Gansu Province has achieved the motor insurance's product replacing on April 29,2016.After the reform,the motor insurance terms has been expanded in coverage,the claims has been enriched,and the terms of the content of controversial content has been modified.Then,the competition will be more intense among the insurance companies in Gansu Province,consumers will face more choices.Reaserch on the influence of commercial motor insurance market-oriented reforms in Gansu Province,it can help insurance companies adjust their management strategies,consumers rationalize their spending ideas,and for further improvement of market-oriented reform of commercial motor insurance,it is of theoretical and practical significance.Through the questionnaire survey and the quantification positive analysis,this article will read the change after the market-oriented reform of commercial motor insurance in Gansu Province comprehensively,analyze the effects and problem,and give some advice to insurance companies and customers.Research will be started with data monitoring,by summing up the management model,refining real-time data,I will use ARMA model to tackle the impact of "commercial fare reform" on Gansu property insurance operators after qualitative analysis.In the same time,I will start a questionnaire survey of consumers to get the first-hand data about the impact of "commercial fare reform" on Gansu property insurance consumers.And then,through the descriptive statistics method,I will summarize the impact of "commercial fare reform" on consumer's insurance policy,on purchase channel,on experience evaluation.Finally,I will give some suggestions to enhance the positive effect of the "commercial fare reform" on the Gansu motor insurance market...