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Research On The Image Of Tourism Tourism In Vietnam

Posted on:2018-09-28Degree:MasterType:Thesis
Country:ChinaCandidate:S Q X N G U Y E N RuanFull Text:PDF
GTID:2359330515977637Subject:Journalism
Abstract/Summary:PDF Full Text Request
Vietnam,this is the country which has a sufficient conditions and beautiful environmental,to promote the sustainable development of tourism.At present,the tourism industry has become an extremely important part of the national economy of Vietnam,which not only increase the financial income,but also retain and display the cultural value.Therefore,to promote the development of tourism activities is an important measure of national economic and social development.However,the Vietnamese tourism industry has not yet been able to match the actual development of tourism potential in the international market has not yet established a stable image of tourism in Vietnam.The main reason is that tourism communication activities have not fully play their roles,so as to promote the domestic and international public tourism image of Vietnam.Analyze the problem spread situation on Vietnam Tourism Image through this article aiming at these problems put forward specific solutions.Looking forward to establish a good image communication of the spread of the Vietnam Tourism in the international tourism market.
Keywords/Search Tags:Vietnam tourism, Image communication, cultural soft power
PDF Full Text Request
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