Research On The Factors Affecting Customer Safety In Shanghai Budget Hotels

With the development of society,the increasingly frequent human activities,a variety of uncertain factors at all times threaten people's personal and property safety.The occurrence of security incidents not only a serious threat to the hotel customers personal safety,but also to the hotel itself has brought huge economic losses,but also makes the customer lost the confidence of the hotel brand for the brand expansion and development are not allowed Exterminate bad influence.This paper combines the literature review,data analysis and other methods to build a model of economic hotel security factors.Through the descriptive statistics and the difference analysis method,the author makes an empirical study on the safety of the economy hotel,and determines the influence degree of various factors on the safety of the hotel and analyzes it.The mathematical analysis tool of this paper chooses SPSS19.0 which is more commonly used in social science research.Through theoretical research,the establishment and analysis of the model,the collection of data,empirical analysis of the impact of economic hotel customers sense of security factors.Based on the theory of economic hotel and the theory of security factors,this paper defines the research relationship model as the model which is the most suitable factor for the study of the factors influencing the security of the hotel.Based on the model,Type of hotel security factor assumptions.Take the top ten Shanghai economic hotels as an example,by focusing on web crawler technology,crawling effective information 1002 effective comment data,and then combined with the online hotel booking platform for descriptive analysis of data,and differences in analysis and correlation analysis,Thus confirming the reliability of the sample data and the hotel safety impact factor model of the perfect and scientific.This paper draws on five factors that have a significant impact on customer safety,among which there is a negative correlation between the number of years of hotel business and the sense of hotel customer safety;the internal health environment,facilities and equipment,service quality and local There is a positive correlation between the environment and the hotel customer's sense of security,the other two factors(local hotel development level,the size of the hotel)on the impact of economic hotel customer security is not obvious;in the same circumstances,customer security for the economy Of the different brands and the different regions have obvious differences.There is no significant difference in customer's sense of security for the purpose of its own trip.Finally,the conclusion of the research is analyzed and summarized,and the influencing factors of the hotel's customer safety are obtained.According to the conclusion of the analysis,the paper puts forward the relevant improvement measures from the macro and micro angles,and can provide the basis and reference for the theory of hotel theory,hotel safety theory and the theory of tourists' safety.