Research On Evaluation And Control Of Financial Risk Of BG Company

Since 2010,the development speed of the domestic beer market growth continued to slow,even its was in the doldrums.From 2014 to August of last year,domestic beer sales have continued to decline for 25 months,more than two years,the beer business was very panic in the sluggish market.Many companies have begun to adjust their own product quality and quality to save the market share of enterprises.In recent years,such as the Dutch Heineken,Mexican Corona beer and other imported beer,whether in the beer brand or sales,are swallowing the domestic beer market this "big cake",occupied the beer market in China,With imported beer to join the beer industry competition,the domestic beer industry facing the biggest problem was to adjust the product structure.The circumstance of beer market environment was more complex and volatile circumstances,the beer companies faced a variety of internal and external risks,which financial risk in the enterprise risk is more prominent.This situation is particularly prominent in the performance of private beer enterprises,so it is very important to assess and control the existing financial risk for the private enterprises.Once the financial risk management in a link appearing the problem may affect the healthy development of enterprises,So it is necessary for enterprises to take appropriate measures to identify and control the existing financial risks of enterprises.If the enterprise has financial risk and not take timely measures to control and circumvent,then these risks are likely to affect the normal operation of the enterprise,trap into a financial crisis,and even worse will lead to bankruptcy,so the financial risk in the enterprise should be fully recognized by the business leaders.This paper summarizes the domestic and foreign scholars on the financial risk evaluation and control research at first,sorts out the two aspects of the relevant theory and methods,provides the theoretical foundation for studying financial risk.And then introduce the basic situation of BG company and analyze BG's financial situation according to the company's financial statements.And then analyze the existing financial risks according to the financial indicators of enterprises,mainly include four aspects of the enterprise financing,investment,capital operation and profit distribution.At the same time,establish evaluation model according to four aspects that include profitability,solvency,operational capacity and development capacity on the overall financial risk of BG company.Using the combination of the effective coefficient method and the analytic hierarchy process,determine the size of the financial risk according to the score of the evaluation ability.According to the results of the evaluation can be seen that there is a moderate risk for BG company,especially there is a significant risk in solvency and operational capacity.And then analyze the reasons for the existence of financial risk,put forward the corresponding risk control and preventive measures against the causes of the problem.