Research On Financial Management Of J Bank Branch Of C Bank Based On Core Competitiveness

Core competitiveness is the ability to win and maintain sustainable competitive advantage, financial business is a new business of many banks, financial services division is responsible for the generation of financial services, that is, through the product to raise funds, the use of special financial technology, to achieve the value of customer funds. Around the core competitiveness of the construction, strengthen the management of bank financing is more and more intense market competition, the objective needs, but also the urgent need for enterprises to maintain sustainable development. In the Internet banking, along the way, especially important in the background.In this paper, we take the C JS behavior research object to "C bank JS branch to strengthen the management of financial management based on the core competitiveness, to ensure the sustainable development of business" as the theme to study. On the basis of defining the relevant concepts, the paper makes a summary of the core competitiveness, through the investigation and analysis of the development of JS branch financial management, and the problems and reasons, such as the management capabilities, business operation process, the core competence theory, the core competitiveness theory, the core competitiveness theory, and the overall business development, from six aspects of financial management. And the management of the market and management of effective financial business process, build a scientific and comprehensive financial management business assessment index system, establish the business characteristics of financial risk management model and cultivate a high quality of business management personnel and other measures, and put forward the implementation of the relevant measures to strengthen the construction of security mechanisms from four aspects.Based on the theory of enterprise core competence, this paper takes the theory of core competence of enterprises as the theoretical basis, taking C bank JS branch as an example to study the financial management, and the single financial products from the design, distribution, investment, operation, to the end as a closed project, the bank financing business is a project group. Through research, to find a suitable method for the management of bank financing, in order to improve the level of financial service market competitiveness, and promote the sustainable and healthy development of the banking financial services, in order to provide useful reference for the development of financial services.