Analysis Of The Influencing Factors Of Weibo Public Opinion Development Based On Social Public Events

Our country has connected to the internet since 1990 s. During the last decades, network is always being with the development of the society and has become an indispensable part of people's daily life. As the product of the new age, microblog attracts large number of users in several years once appeared. It has already become a fact that microblog is being the source of the public opinion of various social public events. There are three aspects to analyze the microblog public opinion of social events. Firstly, bibliometric method is used to analyze the research status of network public opinion in our country, and deficiencies such as low quality, lack of specification and collaborative innovation are found. Secondly, the principal influencing factors of microblog and their characteristics are summarized from the perspective of subject and object. The evolution process of microblog public opinion is discussed based on the case of Tianjin “8.12” explosion. Lastly, the incidence of each influencing factor in different evolution stage Tianjin “8.12” explosion has been discussed, and the sound development of microblog public opinion in our country is sought.