| With the advancement of society,people’s living standards have greatly improved,and health issues have become more and more important.Under the influence of the current national fitness situation,the people’s exercise needs not only meet outdoor running and simple sports,but also the direction of development towards more scientific and professional exercise methods.The fitness club has emerged at this moment,it not only has professional Sports facilities,comfortable training atmosphere,and equipped with scientific training equipment and coaches,its emergence will inevitably lead the trend of the new era.Wushu Sanda is a traditional Chinese national sport.It has a profound national cultural connotation and is widely used among the broad masses of the people.Health clubs have arisen in the West.There are many Western training programs involved in training.Most managers saw the unique fitness functions of Wushu Sanda and introduced it into health clubs as a separate project.The Sanda project was effectively carried out in the club.On the one hand,the development of the Wushu Sanda project broadened the field and promoted its social development.On the other hand,the development of the Chinese traditional sports program has played an icing on the development of the contents of the health clubs.At the same time,it has also continuously promoted the status of Sanda in sports and promoted the popularity of Sanda projects.The main research object of this dissertation is Jining City.As the hometown of traditional martial arts,Jining City has a high popularity of Wushu Sanda Project.It has made a profound study of it to obtain first-hand information,which is convenient for the development of Sanda projects in other cities.Research results:(1)The proportion of male and female members of the Sanda Fitness Club Sanda Project in Jining City is quite different,and the number of male members far exceeds that of female members.The number of practice members is mostly concentrated in the 30-40 age group.This group of people pays more attention to physical exercise,and specialized Sanda courses can also relieve pressure on them.(2)Jining City Fitness Club Sanda coaches Wushu training teams have a large number of students and most of them are high school students.Although they have professional training and their own skill levels have certain advantages,there are still some deficiencies in teaching theory.Most coaches did not prepare for classes in advance and their teaching ability was inadequate.(3)Several health clubs in Jining City have a relatively simple propaganda approach,which is usually based on wordof-mouth communication among friends.The issuance of a single page does not make good use of online resources and should be further increased.(4)The related system of health clubs in Jining lacks a perfect system.Although the basic operation mode is steadily carried out,there is still much room for improvement.Suggestions:(1)Drawing on the successful operation of the Sanda project of the fitness club at home and abroad,absorbing its excellent management experience,setting up an excellent management team,and training high-level coaches.(2)The country should improve the relevant laws and regulations,related The functional departments should also strengthen supervision of the club to avoid vicious competition among clubs and ensure that the club model is standardized and systematized.(3)Establish a complete and complete club coach training system.The coaches are an important resource for the club,and excellent coaches have increased influence for the club.(4)In order to achieve higher economic benefits,fitness clubs should increase their publicity of their own brands in addition to normal operations under the market mechanism. |