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Research On Network Promotion Strategy Of Education And Training Institutions In The Context Of Mobile Internet

Posted on:2017-12-29Degree:MasterType:Thesis
Country:ChinaCandidate:P LiFull Text:PDF
GTID:2357330512452229Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The arrival of the mobile Internet,and development of the traditional marketing and Internet marketing has had many effects,brought many opportunities and great challenges.For the purposes of education and training institutions,in this day and age to get more recognition,more space,more market share in the market,it is necessary to innovate the traditional Internet marketing ideas,restructured Web promotion tools,network promotion,must be from an entirely new perspective on Internet marketing ideas,restructured Web promotion tools,network promotion,must be from an entirely new perspective on Internet marketing system for positioning and remodeling.This papers through discussion network marketing of development process,on education training institutions current by used of network promotion mode for system analysis,clear its features,and pros and cons,then in research mobile Internet rise and the mobile Internet times of marketing features of based Shang,combined education training industry status and network promotion status,according to education training institutions for mobile Internet network promotion innovation of need,on education training institutions of official website,and micro-letter platform,and APP platform,and To building operation such as search engine optimization recommendations,and demonstrate the importance between each other through the Internet marketing platform and method.In addition,education and training institutions is further developed the mobile Internet network marketing innovation in the era of implementation processes,note illustrates the key principles and the implementation of safeguard measures.The methods and conclusions of the current mobile Internet marketing innovation of education and training institutions are of significance,network admissions has a direct effect on the education and training institutions,and to a certain extent,on education and training businesses,especially small and medium sized operation efficiency improvement of the education and training institutions to play a catalytic and facilitating role,training institutions for education under the background of the mobile Internet Internet Marketing provides a reference and reference.
Keywords/Search Tags:Education and training, Mobile Internet, Internet marketing, Network promotion
PDF Full Text Request
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