| Under the Internet market,the traditional film and television industry has,become a new force and the rapid development of network play.According to PEST analysis,network play a tick gradually expand and will more than television viewership,mobile terminal will also than PC,film and television fast-food era as China's film and television industry a\"wonderful work\".Network suspense drama as traditional television broadcast content proportion of small even banned one type,in the open free Internet platform won the rebirth.From 2014 to 2014 at the end of the year,large suspense theme network drama held most of the market,welcomed by the masses and similar\"diablo\",\"soul ferry,centerless mage,grave notes etc in the entire network hits all get good grades.Such rapid development of the active network not only raw material,also the active web content,a large number of network novels become upstart,the influx IP market,capital market to buy hot film and TV rights and the right to remake of the novel.In a short time,IP(referred to as foreign intellectual property rights)in the domestic film and television industry has a new explanation and derivative,popular film and television play the market.Original drama in IP keen of neglect,the writers also gradually turned to\"adaptation\".Under such market background,the network is very important to study the operation mode of the original mystery,through the analysis of the existing operation mode network original mystery market defects,also by the emergence of innovation model to study the operation mode of the network original mystery so as to promote the development of the original market.This thesis from the popular suspense theme as the breakthrough point,use the method of market analysis,market situation of original mystery through online study its operation mode,and put forward the reasonable solution to network original drama market point of view. |
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