The Application Of Mongolian Traditional Patterns In The Current Visual Communication Design

Modern visual communication design is already taking big part in our daily modern life.World culture becoming more modernized,more international,technology developing very fast and with it visual communication developing every day too.With technology development peoples interaction,communication also become fast,we get information very fast that we start to ignore it,don't see all the information that comes,and design also become more international,so it also somehow lost its identity and diversities.So in order to stand out and have our own style and identity of visual communication design,we should learn how to use our traditional culture heritages.Using Mongolian traditional pattern art in contemporary visual communication is making design unique and showing the personality characteristics.This thesis analyzes the situation of contemporary visual communication design in Mongolia and advances that the application of Mongolian traditional pattern art in contemporary visual communication design should not be the simple adoption and imitation.By using Mongolian traditional pattern art in contemporary visual communication design is also one way to protect and heritage it and try to make new exploratory research and expanding the expression form of Mongolian visual communication design localization.To understand the application of the Mongolian traditional graphic in contemporary visual communication design we should make deep research on traditional pattern in order to show the application of the traditional patterns in more comprehensive way.By learning and exploration of Mongolian traditional pattern art we can more widely drawn and give more freedom to improve and use the characteristics of it.By using don't mean just copy,but rather to understand it's meaning and combine it with new idea in order to create something new and original.On the contrary it should emphasize differences and strategies of expression,and should master accurately the spirit disposition and psychology of the Mongolian nationality.And use this characteristic's of traditional pattern art to express the Mongolian cultures spirit,and give it new life and create our own Mongolian contemporary visual communication design unique style.