A Study On The Development Strategy Of Tourism Industry In Lvchun County Of Yunnan Province

Lvchun County is one of the 25 border counties in Yunnan Province,the border line of 153 kilometers.County population of ethnic minorities and the Hani population were 98.7% and 87.5%,is a single national minority population with the highest proportion of one of the county.Lvchun is Hani October years of The Strip ancient feast village,Hani is the standard voice location and Hani birthplace of primitive religious culture,folk customs unique charm,huge potential for development of tourism industry.Tourism is a smokeless industry,sunrise industry,Lvchun county is the weak infrastructure,economic construction is lagging behind,social development level is not high,but the best choice of rich national culture,excellent ecological environment in ethnic minority border areas.The first chapter introduces the background and significance of the topic,research ideas,methods and technical line,and the existence of innovation and lack of a simple analysis.The second chapter describes the related concepts,theories and literature review.The third chapter focuses on the analysis of the development of tourism industry in Lvchun County,including the outline of the county's economic development,tourism resources evaluation,tourism industry development measures and results,the existing problems,and the SWOT analysis.The fourth chapter focuses on how to build the development strategy system of Lvchun county tourism industry.The fifth chapter combines the actual economic and social development in Lvchun,proposes countermeasures and suggestions to promote the development of tourism industry in Lvchun County,including increasing national culture protection and build tourism projects,strengthen regional linkage,strengthen the development and management of tourism industry,strengthen government guidance,increase tourism poverty alleviation efforts.The sixth chapter forms the basic research conclusions of this paper,and the problems to be further studied are discussed.The purpose of this study is how to play the distinctive features of tourism resources in Lvchun County,a body of ecological tourism and leisure tourism and cultural experience combining road,hoping to explore a set of suitable for Lvchun county tourism industry development strategy system.