Research On Conch Group's Strategic Cost Management

In recent years, affected by domestic economic growth continuing to slow down, the fixed asset investment deflation and the continued impact of shrinking international market demand, the industrial market space has been scaled down, making the cement demand downturn.The phenomenon of overcapacity is the environmental background that any cement enterprise cannot ignore. Conch Cement, once an ordinary cement factory, in the background of three times of overcapacity in the cement industry in recent years, has become China's leading enterprise in the cement industry. What makes this enormous success, After the research of the process of its development, we found that the low strategic cost control can be ignored.Firstly, the first chapter detailing the purpose and significance of research and research results of this article to combine the logical structure, create a theoretical framework.Secondly, the second chapter by Conch Group's strategic positioning analysis, focusing from an external environment analysis to identify differences in the external environment in the development of the Conch Group and systolic, which studies the impact of external environment for enterprise strategic cost decisions; using value chain analysis to identify the key points on the Conch Group during the different sectors,the strategy of cost control, so that other cost factors Conch Group strategic decisions and cost drivers impact analysis.Thirdly, Chapters III and IV contrast were Conch Group differences in different periods of tactical cost control specific way. Wherein, by:Overall strategy strategic adjustments, and other general competitive strategy and increase the adaptability of the specific business unit strategy; and the effectiveness of the strategic adjustment of the different periods after the analysis based on financial data.Finally, according to the results achieved in the Conch Group strategic cost control, as well as the cement industry outlook in the new routine,we obtained explicit strategies for corporate cost decision revelation and the conclusions in the progress of industry and tightening period.