Research Of College Students In The WeChat Circle Of Friends To Share Music

With the emergence of a variety of mobile social software and the rapid development of mobile music class app,so that people can anytime,anywhere,unrestricted in the field of social networking to share music,WeChat friends circle is to share the main territory,young people are music sharing The main force of the act.Behind this phenomenon and what kind of transmission law? Who is sharing What is the motivation to share? What is the content of the sharing? What is the effect of sharing?Through the questionnaire survey and the correlation analysis,it is found that women prefer music to share music more than men.The study of "self-determination theory" shows that the expression of "information demand" and "self-achievement" is the main reason for college students to share music in WeChat circle of friends Motivations;through content analysis found that college students prefer to share folk songs,like you to share at night,like the use of Netease cloud music;through the questionnaire found that college students to share the spread of music is not good,most people want others to listen(point praise,Comment,forward)to share their own music,but they rarely listen to(point praise,comment forward)friends circle someone else to share music.