Media Supervision, Internal Control And Auditor Change

With the rapid development of global economic integration,people access to information more convenient and fast use,the media has gradually become an important channel to transmit information indispensable,but in the eyes of investors in addition to the law media has become more and more important external governance mechanism of.2010 occurred in the scenic mountains and rivers listed fraud occurred in 2011,purple Xin Pharmaceutical;financial fraud events are first exposed by the media,followed by regulators to investigate the problem of corporate governance and the implementation of punishment.Violations of financial fraud of listed companies not only hinder the effective operation of the capital market,but also damage the legitimate rights and interests of investors and the public.In recent years,China's capital market is auditor change event more frequent phenomenon,because the management of the enterprise,driven by personal interests,financial status and operating distort the real Fruit,choose to change accounting firms to avoid the audit opinion of listed company reputation is unfavorable,seriously misleading the effective supervision of the government and regulatory agencies.At the same time,due to fierce competition in the audit market,some firms for their own survival and interests from had to submit to management,meet the management objective of earnings management,the auditors give up occupation integrity and fairness,audit requirements objectively.This phenomenon affects the independence of auditors and hindered the healthy development of the audit market.Internal control as an important internal governance mechanism is conducive to corporate governance,effective internal control can reduce the risk of litigation,save the audit cost and improve the efficiency of auditing.Then the internal control information can change the effect of auditor? Above phenomenon is more and more attracted the attention of the academic circles.This article from the external governance perspective Negative media coverage and the internal governance perspective to study the governance role of internal auditor change,two aspects of quality control and further discusses the impact of quality control and supervision of the deep media internal auditor change regulation,not only enriches the auditor change related research,also played for the understanding of the media supervision and internal control of the company the role of governance provides a new perspective.Based on the above theme,first of all domestic and foreign media supervision,the quality of internal control and auditor change a series of related literature classification and sorting,with the principal-agent theory,reputation theory,signal transmission theory and insurance theory,from the theoretical analysis of the quality of internal control.The media supervision and the relationship between the two is likely to affect the auditor change,put forward the research hypothesis.By using SPSS19.0 statistical analysis software On board A data of A-share listed companies in 2013-2015 are analyzed.The test this paper found: the more negative media coverage,the more prone to auditor changes;and the low quality of the environment in the internal control,but also prone to auditor changes,further analysis found that high quality internal control will weaken the media coverage of the the effect of auditor change.Based on the above research conclusion,this article from the media supervision,internal control quality,auditor changes the subject of three different angles puts forward relevant policy suggestions.