Design And Implementation Of Inner Mongolia Unit Internet Public Opinion Monitoring Platform

Since the late nineties, With the constant improvement of China's information technology and the steady rise of the Internet penetration rate, social networking has become the major media of expressing comments as well as disseminating information. In the Internet era, China is facing unprecedented challenges in aseries of public opinion crisis. Due to the special nature of minoritypolitical, economic and cultural development, monitoring public opinion onthe Internet has become even more important.The subject is designed and implemented based on the demand of Inner Mongolia Unit Internet public opinion monitoring,taking B/S structure, using the Java language, oracle database development,data mining and data analysis processing functions, monitoring the public opinionat home and abroad of the information on mainstream websites, making judgments and reportingpublic opinion; this platform also develops the monitoring function of currentmobile Internet products, such as micro blogs, wechat, QQ group, and mobile communities. The information can all be collected and analyzed. Mobile Apps are provided as well to view public opinion trends any time. The subject is designed and implemented in five key functions including data collection, data storage and retrieval, data processing, public opinion analysis, and public opinion monitoring. It also realizes the functions of Mongolian content monitoring, landing safety, public opinion briefing, authority settings, and public opinion early warning according to the needs of the newsagent.After the test, the platform was stable for a period of time, the unit has been praised, for the unit to monitor public opinion information and grasp the dynamic aspects of public opinion has been a lot of help, but also to improve the efficiency of the unit.