| Zhangjiakou is located in the northwest in Hebei Province,known as the north pass of the capital,and it is the intersection of economic circle of Beijing-Tianjin-Hebei and Shanxi-Hebei-Neimenggu.It has diversified environment,beautiful natural scenery,and many historical and cultural relics.Zhangjiakou shapes up many unique sports tourism resources by its abundant natural resources.With the development of living standard,people transferred their focus to physical and mental health.The ideas of health are slowly filtering into people's minds.So the leisure sports tourism become fashionable and more and more popular.Sports tourism development of Zhangjiakou is keeping fast,especially after the city government decided to adhere to the road of sustainable development,and the key is to develop the tourism industry.To develop Zhangjiakou rich sports tourism resources actively,it is particularly important to analyze the layout characteristic and research on the way how to do it.This paper uses different research approaches to analyze the type,layout characteristics and the present situation of tourism resources in Zhangjiakou,including SWOT analysis,on-the-spot investigation,the literature material,interview and other research methods.There are many types of sports tourism resources,such as sightseeing,participating competition,vacation,leisure entertainment,extreme sports.Layout characteristics present a clear strip,which connected to dam edge and river.Development status presents vitality in sports tourism resources development and the government invests more in developing the sports tourism resources.The mature outdoor sports tourism resources are skiing,hot spring,outdoor sport in Bashang prairie,which are the most representative features of Zhangjiakou tourism resources.From analyzing the sports tourism resources of Zhangjiakou by SWOT analysis,we may safely draw conclusions as follow.Firstly,the advantages: the unique naturality and diversity of sports tourism resources,deep historical and cultural background,the special geographical position and convenient transportation.Secondly,the disadvantages: the market system is immature,lack of professional services personnel,lack of staying power.Thirdly,the opportunities: Beijing and Zhangjiakou successfully joint to host the 2022 Winter Olympics,the coordinated development of Beijing-Tianjin-Hebei and the renewable energy demonstration base is constructing in Zhangjiakou.Finally,the risks: the challenge of market competition and the damage to the natural environment by the soaring tourists.Through analyzing the sports tourism resources of the similar area of domestic and foreign country and combining the characteristics of Zhangjiakou local sports resources,we can summarize the ways to develop the sports tourism resources,which are the development of the theme park,the development of the natural ecological mountain,the development of rural leisure,the development of the historical and cultural relics and the development of the folk customs and culture festivals.With the guidance of tourism policy enacted by the government of Hebei province and the direction of the concept of “big tourism +” developed by the local government,the development of sports tourism resources of Zhangjiakou should be contraposed accurately and developed scientifically.According to the characteristic of resource distribution,Zhangjiakou should make efforts to create the spatial dynamic mode of regional joint quality tourist routes and the temporal dynamic mode of multi items adapted to the seasons within single region,in order to ensure the healthy and sustainable development of sports tourism and resource exploitation. |
PDF Full Text Request