The Study On The Influence Of Network Catchwords On College Students' Ideological And Political Education

The information age,provides the greatest freedom of highly interactive network media for long-distance communication and dissemination of people,in the interpersonal communication space model,has formed a unique form and rule of network language.The rapid development of Internet penetration rate increased rapidly;the popular network with psychological characteristics of university students in the pursuit of personality,fashion,using the popular language of network to meet the students to know the society and participate in social demands,is an important reason for popular among college students.To some extent,the network catchwords reflect the social culture,social phenomenon and the social psychology of Internet users in a certain period.In turn,it also has some influence on the social cognition and network public opinion of Internet users.Network catchwords as a special language symbols,the most profound impact on college students,at the same time,ideological and political education for college students has brought new opportunities and enormous challenges.As Internet users,college students will directly participate in the generation and dissemination of network buzzwords,will inevitably be affected by the network buzzwords.These effects are projected into the university students' ideological concepts,language habits,behavior patterns,cultural literacy and other aspects,and become an emerging field of Ideological and political education in Colleges and universities can not be ignored.Bad network buzzwords lead to college students network civilization quality imbalance,the establishment of College Students' values have a huge impact.Therefore,it is an important content of College Students' Ideological and political education in the new period to guide students to understand the network buzzwords dialectically,reasonably use network buzzwords,and constantly improve the network civilization literacy.