Research On Operation Condition And Countermeasures Of Jiangsu Kentier Basketball Club

In 2015,Jiangsu kendiya Group officially took over the Jiangsu men’s basketball team,investment in construction funds far more than in the past.The purpose of this paper is to analyze and find out the existing problems in the development of the club operation situation of Jiangsu kendiya basketball club,and summarizes the research and development model to find out suitable for the development of kendiya basketball club in the high-speed development of the market economy characteristics,provide some theoretical reference for the further development of basketball in Jiangsu province and market occupation,and hope to the development of basketball kendiya occupation to play a promoting role in practice.In the writing process in Jiangsu kendiya operation status and Countermeasures of occupation basketball club as the research object,mainly adopts literature method,expert interviews,comparative analysis,questionnaire survey and mathematical analysis of the issues of.Through investigation and research,the main results are as follows: 1)the whole operation of Chinese professional basketball league matches tends to be market-oriented and professional.2)Jiangsu kendiya Club operating system is relatively simple,can not adapt to the modern occupation League requirements.3)there are certain gaps between Jiangsu kendiya club and League Elite club.4)Jiangsu kendiya club in the management system,operation system,reserve personnel training,the introduction of foreign aid and use of such problems has some problems.The following conclusions are obtained in the investigation and analysis of Jiangsu kendiya Club present operating conditions: 1)the Jiangsu men’s basketball team has nurtured a number of domestic top players,creating a brilliant,but because of the importance of immediate interests while ignoring the training of young players,the team echelon construction problems.2)Jiangsu province BasketballAdministration in personnel management rights and management rights will not power entirely to the club,the club cannot operate according to market rules,resulting in the basket tube center with the club’s interests and responsibilities and division of power conflict.3)there is a big resistance pattern,channels and means in the operation of the club,is unable to achieve the benign operation of self-sufficiency,funding sources rely mainly on the ownership of the company’s financial subsidies;the club at this stage of the income increased significantly in ticket revenue,but in television advertising,sponsorship,players and other channels did not return achieved significant improvement.4)the overall level of the coach team needs to be improved,and the coach is a dual player and coach,not for the entire team and players.