A Study On The Dissemination Of Socialist Core Values In Colleges And Universities

As an important position in the spread of ideology and culture,colleges and universities shoulder the fundamental task of Lide tree.To promote the socialist core values into the campus,and its effective dissemination,so as to guide contemporary college students firm ideals and beliefs,for the construction of a harmonious campus,build a harmonious society,promote the times and improve the whole society of ideological and moral standards,the early realization of " Important and far-reaching significance.At present,the situation of the spread of socialist core values in colleges and universities is very complicated and severe.From an international perspective,the Western hostile forces through various channels of ideological and technological infiltration of colleges and universities in China,and the form of secret,diverse means.From the domestic perspective,with the transformation of China's economic and social development,people's lifestyles and forms of thinking have undergone great changes,especially the values show a diversified trend,while the use of digital,network technology,through the Internet,satellite And other channels,as well as computers,mobile phones and other terminals to provide users with new forms of information that the new media development is changing,the spread of socialist core values have become increasingly profound.College students are more sensitive to the changes in the current social situation of a class of people,their ideology,values and other great impact.Colleges and universities should adhere to and practice positive values,guide and help students to establish a correct world outlook,outlook on life and values,the dissemination of socialist values as the core work.The study of communication ideas,theories and methods into the study of socialist core values in colleges and universities.The aim is to deepen the theoretical and practical research on the socialist core values and enhance the scientific nature of the research.This orientation is neither the study of socialist core values leading to the scientific category of communication science,nor the research object of communication as the core value of socialism,but the mere use of communication asa kind of discipline,as a method and Means in terms of meaning.Based on the theory of communication and the guidance of Marxist communication,this paper analyzes the characteristics of various elements of communication,the problems of communication and the factors that affect the dissemination of the core values of the socialist core values in the new media environment.The socialist core values of the dissemination of activities in the existing problems,put forward the corresponding communication strategy,with a view to improve its dissemination of the effect of help.