Research On Problems And Countermeasures For Housing Endowment Implementation In Shanghai

The current outstanding problem facing China’s aging population is getting old before getting rich. Besides, the implementation of the national family planning policy since the 1980 s results in tremendous pressure for the scheme of the next generation to support their parents in traditional families. The elderly have to rely on their own to prepare for retirement. Thus, the housing endowment mode came into being with the change of population structure and the development of economy.With the help of literature research method, field observation technique, theoretical analysis and category method, this article introduces ‘Housing Endowment’, ‘selling-house-for-pension’, ‘renting-for-pension’ and ‘housing reverse mortgage loan’. The theoretical analysis takes Shanghai as the research object. The theoretical system of housing endowment is introduced by social security system, resource allocation optimization theory and family finances intergenerational transfer theory. On the base of theory, it focuses on the status of implementation of the Shanghai Housing Endowment, its specific methods, its necessity, and it’s feasibility of implementation. Meanwhile, it analyzes the ongoing problems in the Shanghai Municipal Housing Endowment from aspects of finance, real estate values, longevity, and ethics. It further combines with the advanced practices of the developed countries like USA, Singapore, Japen and Canada, to provide viable solutions to Shanghai’s implementation of housing endowment as well as those of other cities in the nation with government policy level, the social enterprise level, media level and family communications.From the population structure of Shanghai at present, the population of people over 60 years old increases dramatically. This brings great challenges to old-age security system in Shanghai. In conclusion, implementation of house endowment in Shanghai is really necessary from the aspects of present family structure, social economic development and the elderly themselves. Taking housing endowment as a new endowment mode can not only increase the income of the elderly, but also activate their consumer demand for social development. It can ease the pressure of local real estate industry to develop healthily, persistently and steadily.