Motion Font Design Of Chinese Characters In Digital Media Condition

Science and art are the different disciplines of creativity as the drive,the development between the two promote each other.In the 21 st century,the culture and the development of knowledge economy as intangible assets beyond the speed based on the natural resources of physical assets,such as Britain,the United States,Japan and other developed countries of the pillar industries.Film and television broadcasting,and new media,music,entertainment,design has become an important industry to promote economic development.The rapid development of science and technology to promote the human society entered the information age,the development of digital media technology mature,bring art development new expression form.Science and technology change life,beautify the life of art,science and technology and art development make people's thinking and habits change.In visual design,character design has excellent application value.Chinese character graphics application in the design field has been quite mature,especially in recent years,with the prosperity of culture creative industry rise,Chinese characters design as can reflect the design direction of China's unique cultural characteristics,puts glorious greatly in design field.Chinese character design in branding,packaging design,poster design,etc.In the application is quite perfect,has formed the system theory and making method of Chinese character design,make the information symbol and culture symbol of the Chinese characters and obtained the accurate expression of the emotional symbol.In the new media environment,the dynamic design of Chinese characters become the new direction of font design.Thesis research topic is based on the background of information and digital society,starting from the emerging cultural and creative industries,combined with the unique Chinese traditional culture in our country,combining traditional and new technologies,the research of Chinese characters font dynamic design.Let the Chinese characters and graphics in motion is a static interesting design experiments,but also in the digital media situation possibility to try.Papers on the research of dynamic design of Chinese characters,on the one hand,is under the background of digital society to seek a new way of Chinese characters design development;On the other hand is to look at the future,hope the dynamism of Chinese characters design can bring certain economic value,the development of a form of visual design with Chinese characteristics.Starting from the concept of digital media art,the research of dynamic graphics and the relationship between the dynamic type design,proved the superiority of dynamic design of Chinese characters.Through the analysis of the characteristics of dynamic design of Chinese characters,further clear the concept of Chinese characters design.Combined with dynamic graphics,animation design and the knowledge content of film and television production,preliminary comb a dynamic design method of Chinese characters.