The Relationship Between Irrational Consumption Concept, Control Sense And Well Being Of College Students

Economic development in our country, under the background of vigorous rise of mass consumption, college students is a contemporary Chinese consumption is an important part of the body.The irrational consumption, sense of control and well-being of students, the relationship between the investigation, analysis and grasp,objectively reflect the contemporary college students' irrational consumption, the relationship between the sense of control and well-being; To the problems put forward reasonable Suggestions, to guide college students to establish a rational consumption, correctly handle the relationship between the three.In under the guidance of psychological theories, this study of nanchang city 2universities survey was conducted among 400 undergraduate college students,through the way of random questionnaire to understand students' basic situation of the irrational consumption, sense of control and well-being.At the same time using some statistical methods, such as correlation, regression analysis and structural equation for data collection and analysis, tries to objectively reflect the students' irrational consumption, the relationship between the sense of control and well-being.The research content and the related results are as follows:(1) checking the quality of the irrational consumption questionnaire.Test results show that the questionnaire letter, high validity, accord with the requirement of surveying.(2) the correlation analysis results show that the irrational consumption view and sense of control, control, others the opportunity to control between different degree of negative correlation;But there was no significant correlation between the irrational consumption and internal control;At the same time, the irrational consumption with some happiness dimension between different levels of significant negative correlation;Sense of control and part of the happiness also exist significant correlation of different level between dimensions.(3) the multivariate linear regression analysis results show that the irrationalconsumption spending on happiness without resist the effects of the negative forecast factor;The opportunity to control control factor can produce positive prediction function to happiness;Control factor on the happiness of others is negative.(4) Check the adjustment of the control effect, the results show that the sense of control in the process of irrational consumption impact on happiness has certain regulation effect.(5) Using structural equation model, the results show that the irrational consumption on happiness directly influence;At the same time, due to the intermediary effect of control, the irrational consumption through control significant indirect negative impact on happiness.The research results show that the need to actively guide students to establish a rational, moderate consumption view,strengthen self-control, and to improve their physical and psychological quality, and to promote happiness.