| Ⅵ is the abbreviation of Identity Visual English, Ⅵ system is a visual recognition system. It is based on the corporate logo, standard fonts, standard color as the core of planning, and through the static visual symbols to spread business philosophy, to expand the visibility of the enterprise, establish the enterprise image,so it is in the CIS system is the most characteristic. It is also the most important part of the enterprise. Through the visual recognition system, in the staff to bring a sense of identity, and promote the corporate culture as a creed, so as to strengthen enterprise internal force; foreign can establish a positive corporate image, will grasp the content of information public communication on their own injuries, by visual elements constantly to strengthen the audience’s awareness of the enterprise, so as to obtain a large amount of recognitionAnd with the continuous improvement of the level of modern science and technology, art communication way, way more and more widely, people’s consumption concept is changed, change the business strategy of the catering enterprises, the innovation of enterprise Ⅵ image design proposed higher requirements. This paper mainly to fashion, dining enterprise Ⅵ design research,combined with "Diao mouth" Chuanchuan Xiang catering enterprises Ⅵ design examples show related content. |
