Application Research Of Neon Magic Color Design Based On New Media Technology

In the development of science and technology,neon lighting devices are no longer limited to the production of lighting and billboards.More artists and designers are the starting points of creativity.No matter in the medium of modern new media such as e-commerce posters or TV sets,neon lights can be seen as a design element.Therefore,it is valuable to explore the color transformation in the art of neon light,and display the color with the help of specific design software and art carrier.This thesis is divided into four chapters.It introduces the concept of new media,the artistic expression of influence design,the idea of creation and the exposition of the design works.The design part takes the color of the neon light as the starting point of the visual elements,extracts the neon color needed for the creation,and makes software and modern software by using the 3D stereoscopic model.New media technology and other forms of expression,the beauty and fantasy of the neon illusion created four theme stories,respectively,"neon Street","colorful world","anxiety suppression" and "neon fantasy" and other virtual neon fantasy series,thus completing the creative expression of the neon fantasy color.This paper focuses on the presentation of the neon fiction series in the design and application of modern new media.It tries to solve the problems related to the aesthetic direction of the masses in the process of creation,and how to use new technical means to re endow the new vitality and expand the new space for the neon fantasy design works.And the performance of the application of the problem.In a word,by combining the design element of neon fantasy with the medium of media technology,design and creation of neon fantasy color elements as the research object,with its unique artistic vitality and vitality,in the modern design market has quietly become fashion,in line with the popular aesthetic interest,the trend of the times.