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Research On The Design Of Business Hotel Streamline System From The Perspective Of Service Blueprint

Posted on:2018-08-29Degree:MasterType:Thesis
Country:ChinaCandidate:S J HuangFull Text:PDF
GTID:2322330533966581Subject:Architecture
Abstract/Summary:PDF Full Text Request
With the rapid progress of science and technology,people are increasingly frequent contacts across the region,the continuous development of social economy more international and regional business laid the material foundation of strong,and then city business hotel was born.In recent years,many international famous brand hotel occupancy in the domestic market,driving the domestic senior business hotel of the construction of local areas.Started relatively late,however,the domestic development of modern hotel,with advanced design level of international brand hotel,there still exists certain gaps and service standards and customer agree to long-term business development has been in the hotel has a positive effect.Therefore,how to further enhance the level of business hotel construction and design standards,diversified functions and humanized service organic fusion,a subject is worth thinking and research.Service blueprint is the Lynn Shostack proposed management concept,namely a new insights in the process of design and development services.Service blueprint from the customer perspective,the foundation of fully understand the customer’s point of view and ideas,and stand in the position description customer service type,eventually in the form of a flowchart.In the design of the hotel development process,its unique service attributes is architecture and dual category of management research focus.This Paper will be a senior business hotel streamline system in Guangdong as the research object.treamline system is one of the important organizational business hotel,and its design planning and strategy operation has important effects on the hotel’s overall development and management.It is necessary for its design theory were analyzed and the design example,from the perspective of management through the service blueprint design form business hotel streamline system under the basis of theory of system design,strive for the architectural design play a guiding significance in the future.This paper is divided into five chapters to study business hotel of streamline system design.First of all,the first chapter of the thesis and the second chapter embarks from the service blueprint and business hotel development overview,elaborated the service blueprint theory background and the main idea,and from the perspective of service blueprint ofmanagement at different stages in the development of the hotel to upgrade.Then,the third chapter of paper in the perspective of service blueprint,the overall analyses the characteristics of the classification of business hotel in streamline and the concrete design principles.Finally,the fourth chapter and the fifth chapter into the business hotel in the guest flow and logistics flow,streamline system combined with the typical case of guangdong area senior business hotel,composition and function of its corresponding function relations,various forms of streamline organizational design are made a detailed research,and summarizes the service blueprint under the perspective of business hotel in the flow system design method,business hotel in the theoretical research and design for the future research to provide the reference basis.
Keywords/Search Tags:Service Blueprint, Business Hotel, Streamline Design
PDF Full Text Request
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