Design Problem Analysis And Optimal Design Research Of Multiplex Cinema In Chinese Current Commercial Complex

Along with the reform and opening up,a series of favorable conditions,the traditional department store industry has experienced changes,commercial real estate gradually mature,operational scale,opening up the era of China's commercial complex development.Social and economic development for the people to bring material plump,urban residents on the quality of the spiritual and cultural life of the proposed requirements have also increased.Life style changes,the influence of people's consumption concept.At this stage is in the development and tends to become more diversified,three-dimensional,comprehensive one-stop emerging consumption patterns are slowly replacing the previous single trivial old consumption patterns.Since the new century,under the influence of the foreign capital,the design and construction of the theater of our country has got a rapid development.Many cinemas and commercial complex building model has become an important mode of commercial real estate operation concept.In view of the relative scarcity of relevant theoretical research and design reference,it is necessary to study the theoretical research on the design and optimization of multi theater theater in China's current commercial complex.The research object of this paper is to present a number of commercial complex in our country.The behavior theory,location theory,demand theory as the theoretical support,and the literature reading method,field survey method,comparative analysis method of three kinds of research methods,through related to the domestic part of the first tier cities,second tier cities,three line of the city has a variety of,representative and comprehensive examples of field research,by observation records,real shooting,staff interviews and other methods to obtain a large amount of first-hand data.According to the screening and sorting of survey data,the current commercial complex in our country is summarized and classified into four aspects,which are location layout,space combination,streamline organization,and cultural characteristics.In this paper,the design principle of the design and the overall optimization design for each side,and then put forward the optimization design method or optimization of the existing commercial complex in our country,and finally the optimization design method and optimization of the design and optimization of a practical commercial complex is proposed.It is expected that this study can provide reference value for the design,optimization and research of the existing commercial complex in our country.