Ceramic Products For Daily Consumption Perspective On Internet

The traditional way of ceramic design seriously lacks of innovation,which only has two kinds of production methods,one is manual mill,the other is mass production.It still uses the old way in sales that is the agency model.With the development of economy and technology,there is a dramatic improve in people's material and spiritual needs.The traditional way of ceramic producing and selling style can 't satisfy the changing needs of the consumers.Nowadays,each ceramic worker is seeking a breakthrough.Under the background of internet period,we have entered an internet consumption era,a number of traditional industries have been successfully transformed,which give our ceramic industry a new perspective.In this paper,we systematically analyze the characteristics of internet consumers in three points of view: design,production and popularization,aiming to investigate the psychology of internet consumers ' core needs so that we could design more excellent products to meet their individual and various demands.At the same time,we explore the popularization of ceramic design in the context of internet,try to find the solution for both designers and enterprises.