| The equipment manufacturing industry is the industry’s leading industry, it has the characteristics of high industrial correlativeness degree, high demand, high employment and high technology content, high added value, and it is a region of industrialization level and overall strength symbol of economy and technology. As the processing auxiliary equipment manufacturing, agricultural machinery manufacturing industry, marine equipment manufacturing of DY, the formation of the advantages of the special vehicle manufacturing industry cluster, DY had the favorable conditions and development of advanced equipment manufacturing comparative advantage.In this paper, on the basis of the theory of strategic management and industry development, advanced equipment manufacturing industry along the Yangtze river to the macroscopic policy environment and industrial market environment based on the analysis of the advanced equipment manufacturing industry along the Yangtze river using the SWOT analysis method to the development strategy of were studied. Advanced equipment manufacturing industry along the Yangtze river and the development strategy and its scale, products, and the basic direction of the management development, basic goal, basic measures put forward opinions, build the development strategy of the advanced equipment manufacturing industry along the Yangtze river system. On this basis, formulate the development strategy of the advanced equipment manufacturing industry along the Yangtze river, and finally put forward the development strategy of the advanced equipment manufacturing industry along the Yangtze river on the implementation of security measures. The author thinks that equipment manufacturing industry has entered into the accelerated development concept, update property right and management system reform and innovation, forming equipment manufacturing industry is a sunrise industry, resource constraint industry, circular economy industry consciousness of the new era. Currently, DY economic momentum, has entered the industrialization and urbanization of double speed up new economic growth cycle, macroeconomic policies, the equipment manufacturing industry policy and regional economic development policy in order to speed up the DY advanced equipment manufacturing created a new historic opportunity. But DY advanced the development of equipment manufacturing industry is still in the process of management cost is too high, the product competitiveness is not strong, lack of scientific and technological innovation and so on a series of problems. This paper hope through the study of the strategy research of advanced equipment manufacturing industry along the Yangtze river, so as to promote DY transformation of economic development patterns and economic structure adjustment, promote independent innovation, promote upgrading of the industry. |