Study On Expansion Strategy Of Credit Extension To Small And Medium-sized Enterprises By Jinan Branch Of Bank Of China

In recent years, small and medium-sized enterprises developed greatly, and by the end of 2013 the proportion of small and medium-sized enterprises in all registered enterprises is over 99% with 42 million, the small and medium-sized enterprises in China create the 58.5% of GDP, 68.3% of industrial output value, 52.2% of tax revenue, provide more than 80% of the jobs. It is clearly that small and medium-sized enterprises play an more and more important role in promoting economic growth, easing employment tension, achieving science and education and optimizing the economic structure. However, finance support that small and medium-sized enterprises received is far from enough for their growth and development needs. The financial policy needs to be improved urgently, especially for the credit extension from the banks.This paper summarizes the definition and features of small and medium-sized enterprises; analyzes the financial institutions and the bank of China, the Jinan branch for small and medium-sized enterprises of the credit business development condition and existing problems, and sums up obstacles to small and medium enterprises to develop commercial bank credit business reason. On the one hand, the medium and small-sized enterprises assets by the limited ability is insufficient in security and management is not standard, imperfect system lowers the enterprise prestige, most of the small and medium-sized enterprises can not reach the bank credit requirements; On the other hand, because of the management of the commercial Banks authorized restriction, the mode of operation is rigid, the development strategy and management is not perfect after loans to small and medium enterprises, credit business has many difficulties. At last, the paper puts out the expansion strategy of improve the level of credit extension to small and medium-sized enterprises, such as rational allocation of credit resources, strengthening the innovative products and services, optimizing operation process, strengthening the credit risk prevention measures of small and medium-sized enterprises,improving the credit construction, and so on. The development of credit business is very important not only for small and medium-sized enterprises, but also for commercial banks’ business development, and is the imperious need for national economy development.