The Analysis Of Competitors In Express Industry Based On Market Resources

This paper mainly competitor analysis as the research point, Firstly, the theory and method of analysis of competitor specific elaborated, secondly,for a detailed overview and analysis of the current situation of the market resources on the current express industry, and as the starting point,the importance of an information source is analyzed by using the market resources, and the choice of value chain theory as the analysis method of the express industry competitors,then the market resources as the information source, based on the theory of value chain。The SF express company as the research object, The theory and methods of analysis of the competitors of the express industry actual use,Analysis on the status of the industry and competitive environment, The confirmation in the industry competition and countermeasures.