Analysis On Motivation And Performance Of SANY’s Cross-border M&A PUTZMEISTER

M&A is a way of enterprises relying on extensive development to achieve rapid growth. Under the influence of economic globalization, the economic ties between countries are increasingly close. As an important driving force of economic globalization, the multi-national corporations are looking for strategic resources actively in the global scope to obtain competitive advantages, transnational mergers and acquisitions activities become more and more frequently. Chinese engineering machinery enterprises also joined in the fierce competition. Under the background of global financial crisis and the European debt crisis, global market is be in a freeze time, but it provides a source of power for Chinese engineering machinery enterprises to development. The government of our country put forward “go global” strategy, then put forward “the Belt and Road Initiatives” strategy in 2013 and “Made in China 2025” plan in 2015. Under this background, it has an important significance to achieve our country’s strategic through the analysis of representative enterprises in construction machinery industry of the cross-border mergers and acquisitions.This paper selects the case of SANY’s cross-border M&A PUTZMEISTER through literature research method and case research method. It has a detailed analysis of the merger and acquisition process, acquisition motivation and performance of merger and acquisition. This paper also combines M&A motivation and performance of M&A to make M&A motivation as a measure of corporate performance to test whether SANY reaches the expected goals. Through the analysis of the strategic level of the enterprise, SANY is successful on the expected acquisition motivation. In the financial level, the acquisition of financial performance is not obvious, but from the index analysis, the foreign income has a huge increase, concrete machinery sales maintain the top of the world and the cost has a reduce, so the merger is successful.Management of SANY said, this merger was a strategic merger, financial performance could be improved by a few years or even longer to figure out. Through the analysis of SANY transnational merger, its strategic significance is of great significance for Chinese construction machinery enterprises. Through this case, Chinese engineering machinery enterprises in transnational mergers and acquisitions should be clear motivation for mergers and acquisitions and obey enterprise development strategies. They should pay attention to integrating various kinds of information resources before M&A. They also should be cautious to promote the subsequent integration of mergers and acquisitions to improve the degree of internationalization of engineering machinery enterprises.