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Research On The Development Strategy Of Hydropower Bureau Eight

Posted on:2015-08-28Degree:MasterType:Thesis
Country:ChinaCandidate:Z J ZhouFull Text:PDF
GTID:2309330470951171Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the development of economy, the oversupply situation has occurred in China’s hydropower construction market, market competition is increasingly intense, at the same time, affected by the economic globalization, domestic and international power market integration has become an inevitable trend, the domestic hydropower construction enterprises will face with fierce competition from all construction enterprises directly. Compared with foreign counterparts, China’s hydropower construction company is inferior to them in management, fund and technology. In such a complex market environment, in order to survive and develop in the competition, we should evaluate enterprises’ advantages and disadvantages objectively, enact and execute suitable strategies. Only by this can improve the competitiveness of enterprises, create value for them and promote the sustainable development of them.Based on the study of eight hydropower enterprises, combined with the strategic research of literature theory, first the article takes my practical work in hydropower construction enterprise as an example to introduce background and significance; then analyzes the internal situation of Hydropower Bureau eight:makes the overall description of the industry, then describes advantages and disadvantages of Hydropower Bureau eight enterprises, with the presence of IFE, the internal factor evaluation matrix, the hydropower eight bureau of internal total weighted score was3.05, higher than the average of2.5, shows that the relative peer factors hydropower eight bureau has obvious competitive advantage; and then through the PEST enterprise macro environment analysis of the external macro environment method the hydropower eight bureau to make overall analysis, Application of Potter’s five forces model of existing hydropower eight bureau the threat of substitutes, the bargaining power of the buyer bargaining power, as well as the existing competitors, potential entrants are studied, the use of EFE external factors of external environment of Hydropower Bureau eight evaluation matrix comprehensive evaluation, the eight hydropower in hydropower construction industry relative to other competitors can make full use of external opportunities and avoid the threats, but the advantage is not obvious; the paper finally makes the discussion to the hydropower eight bureau of strategic choices and proposes strategic implementation plan.
Keywords/Search Tags:Sinohydro bureau eight, SWOT analysis, strategy, EFE
PDF Full Text Request
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