Research On The Application Of APP In The City Of Qiqihar Tourism Culture

In the rapid development of mobile Internet and information technology, communication mode and traditional mode of media ecology began to enter a new era of intelligent in the influence of new media "moisten things silently". At the same time, the development of domestic tourism industry more and more quickly. Not long ago, general secretary Xi Jinping pointed out: "tourism is the transmission of civilization, cultural exchanges, enhance friendship bridge, is an important index of tourism to improve people’s standard of living is a way of self-cultivation, the Chinese people since ancient times, the traveling and reading together" this also shows that the important role of culture in tourism industry from the are also increasingly prominent. When tourism become a part of our life, people begin to focus on quality and its connotation. Then, the application of new media to travel in the modernization process of the mobile APP technology, the experience brought about and the modern tourism integration journey fun. Urban tourism is a product of the times development, it is to meet this new tourism APP. At the same time, Qiqihar city is one of the National Excellent Tourism City, in 2014 August was named the 126 th historical cities. Therefore, through the integration of tourism and cultural industry in Qiqihar city and the modern tourism APP, to highlight the Qiqihar city tourism market intelligence, standardized management and city tourism brand value and promote the economic development.In this paper, combined with the APP is in the hot stage, with China’s outstanding tourist city APP as the research object, draw excellent tourism city tourism APP software will be applied to Qiqihar City, which are more suitable for the study of tourism in Qiqihar city APP software, to show the unique charm of Qiqihar. Through the investigation of Qiqihar city tourism market environment, the collection of domestic and foreign tourism related information, the need for this thesis to pave the way for. On this basis, in order to analyze the problem comprehensively, the first chapter introduces the research background, significance, methods, and the development status of domestic and foreign tourism APP are briefly analyzed, and pointed out the direction for the latter part of the content. The second chapter introduced the status of Qiqihar tourism culture at present. The third chapter mainly study on tourism status analysis APP. The fourth chapter expounds the development strategy of Qiqihar tourism culture and tourism APP combination, to achieve a more intelligent way to travel in Qiqihar city. The fifth chapter of Qiqihar tourism culture of APP were designed and studied in this paper, and the "Hecheng Tour" as an example. We hope to be able to Qiqihar city tourism "trip to Hecheng" to enjoy the convenience of.