Study On Development Of Shanghai Aluminium Trade Association

The paper takes Shanghai Aluminum Trade Association as the research object. Throughthe analysis of the current political and economic environment, combining the theory ofTransaction Cost Theory and Collective Action Theory, referring to the positioning, the rangeof functions, organization structure and so on of the aluminium industry at home and abroadand related industry associations, compared the literature review and investigation data ofShanghai Aluminum Industry Association, the paper judges carefully the positioning, thedevelopment mode and the fit between Intelligence Industry of Shanghai Aluminum IndustryAssociation. In addition, according to the characteristics of the intelligence industry,countermeasures and suggestions are given respectively in view of the strengths, weaknesses,opportunities and threats of Shanghai Aluminum Industry Association.The author holds that the Shanghai Aluminum Industry Association needs to adapt itselfto changing circumstances, and to be repositioned as: The middleware and database inIntelligence Industry of aluminum industry, providing countermeasures and optimizationprinciple for operation mode. Finally, the author also put forwards some thinking, method,principle and suggestion contraposed some reality of Chinese Industry Association that maypromote the development of it. In general, the association should combine the scope ofactivities with the development trend of Intelligence Industry, turning into the indispensable"middleware" and "database" in industry technology, brand, business and financialdevelopment so that can promote itself do so much the better.