Exploration On The Development Of Telecom Operators, Based On The Industry Chain Of E-Commerce

In recent years, as the development of Internet technology, new business models are changing our life unconsciously. And all of the models, E-commerce is the fastest growing and most popular. E-commerce has a market with enormous development potentiality. Just in the past Nov.11th, Taobao realized35billion RMB of sales, making people know the huge wealth in E-commerce. But so far, companies who really make a good use of E-commerce are Internet companies.Actually, every industry is trying new models, and E-commerce is the major direction. Telecom operators abroad have tried E-commerce, but the three operators in our country who supply infrastructure to the Internet companies, are now just starting in E-commerce. On the one hand, the environment is not clear, and on the other hand, the development strategy is ambiguous.Based on this situation, the article teases the attempt of foreign operators on E-commerce and summarize three elements on how they succeed. Then article discusses the environment of our operators in developing E-commerce, both advantages, opportunity and disadvantages, threat. In the last, the article researches the industry chain of E-commerce of operators, and makes a suggestion for the development of our operators based on E-commerce chain.