The Present Situation And Countermeasures Of The Flower Industry Development In Guangxi

Flower industry as a new economic growth point in twenty-first Century was a green industry which was harmonious with economic, social and ecologic benefits and a modern industry which produces ecological benefit, social benefit and economic benefit. Since more than 30 years of reform and opening-up, Chinese flower industry had been gradually developing and growing, China had become the world’s superpower production country. Guangxi flower industry was still in the initial stage of industrial development, it had gradually become a new growth point of agriculture economy, one of the important means to increase farmers’ income and promote agricultural structure adjustment in recent years. How to accelerate the development of flower industry in Guangxi, and surrounding provinces converges good rapid development of flower industry, the urgent need for the current situation of the development of flower industry in Guangxi to study, the problems to find and solve, in order to improve the competitiveness of their products of Guangxi flowers, Guangxi flowers industry was striving for further improvement.The paper summarized the research situation at home and abroad through literature analysis, field survey method and comparative analysis. Based on the research of the development of flower industry in 14 cities in Guangxi, four following results are obtained:1. The development of flower industry in 14 cities in Guangxi was studied systematically, including flower production, flower market, flower companies and key flower bases, flower management and organization, human resources, industrial policy, etc.2. Analyzed and summarized five advantages of Guangxi flower industry, including rich flower resources, superior natural conditions, obvious location, transportation and other aspects advantages. Six characteristics of Guangxi flower industry development, mainly included:(1) The development of flower industry begun to take shape; (2) Area layout had been formed; (3) Increasingly diverse product structure; (4) Drive-effects from the base had been appear to be preliminary; (5) The investment scale expanded unceasingly; (6) Sales channel diversification trend was obvious. Summarized four featured flower industry development of Guangxi including golden camellia, jasmine, pod carpus and orchid.3. Put forward the main problems of the development of Guangxi flower industry:(1) Unclear management function, mismanagement and insufficient understanding; (2) Insufficient industrial policy support and inadequate services and circulation system; (3) Large policy impact correlation is and instable market; (4) Lack of science and technology supporting ability and leading enterprises; (5) Land supply tension and circulation lease uncertainty; (6) Low industrial scale, level of standardization and organization; (7) Unreasonable industrial structure and unobvious flower base centralization.4. Put forward measures to enhance Guangxi flower industry development for the current situation, gave priority in policy support, organization and management, system construction, market cultivation, production and business operation, financing, industrial integration transformation, etc. Mainly included:(1) Raised awareness, strengthened the leadership; (2) Formulated preferential policies to strengthen the flower industry; (3) Strengthen the standardization technology popularization to improve the contribution rate of science and technology and industrial technology content; (4) Found innovative ways to grow organization, established a service system; (5) Speeded up the construction of information network and established a cooperation mechanism; (6) Project implementation to promote efficient scale development; (7) Cultivated leading enterprises and carried out scaled management; (8) Developed consumer groups, lengthen the industry chain; (9) A positive investment promotion and cluster development scale; (10) Cultivated the market and promoted the healthy development; (11) Created flower expo platform; (12) Combined flower culture with tourism, promoted flower industry to upgrade. Hoped to provide a reference basis for promoting the healthy and steady development of Guangxi flower industry.