| Tourism as an emerging industrial sector, despite a late start, but the market prospects of rapid development, the promotion of economic development plays an important role, in 2013 the total number of tourist 3.391 billion passengers, successfully broke through 30 billion mark, total tourism revenue of 2.9475 trillion yuan, accounting for 5.2% GDP total. In 2013 the total number of 67,743,700 passengers travel in Inner Mongolia, the total tourism revenue of 140.346 billion yuan, accounting for 8.3% of the region’s total GDP. Hexigten With its prime location, distinctive ethnic customs, beautiful forest grassland scenery, unique geological wonders, rich historical and cultural tourism resources, so that the tourism industry has been developing rapidly, the current size of the tourism industry gradually expanding tourism revenues continued to grow steadily, constantly improve visibility, tourism and economic development has become the leading tertiary industry Hexigten new economic growth point. Incomplete supporting tourism products, tourism activities and strong seasonal factors, tourism planning unreasonable shortage tourism professionals, the obvious contradiction between the industry, the destruction of ecological resources and many other issues. How to effectively solve these problems become a major issue in the future development of tourism Hexigten face.Based on the Hexigten profiles, Hexigten tourism resources to conduct field research and analysis of large amounts of data over, SWOT analysis, the status of tourism Hexigten conducted a detailed analysis, Hexigten proposed for the development of tourism strategic thinking, and to achieve sustainable and healthy development of tourism Hexigten proposed development countermeasures and suggestions. Hope that by studying this paper, it is possible to enhance the level of tourism development Hexigten improve industry competitiveness, provide a useful reference for the future development of the tourism industry. |
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