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Research On Tourism Development Of Liuzhou Forest Park In City Suburb

Posted on:2016-04-12Degree:MasterType:Thesis
Country:ChinaCandidate:L L JiangFull Text:PDF
GTID:2309330464452501Subject:Tourism management
Abstract/Summary:PDF Full Text Request
With the rapid growth of economy and the urbanization process, the pollution of industrial city Liuzhou is more serious and was given by the pressure of environmental degradation. For good tourism resources and ecological resources of Liuzhou city, to be a Guangxi outstanding ecological city and to ease environmental deteriorating while meeting the needs of people aspire to nature, the paper on the development of Liuzhou Suburban Forest Park is very important. I hope the paper can improve the competitiveness and influence of Suburban Forest Park in Liuzhou tourism industry.According to the actual situation of Liuzhou Forest Park in city suburb and combining two existing Forest Park, Junwu Forest Park and Sanmenjiang Forest Park, I did interviews and questionnaires, collected a lot of valid reference data and information to make a comprehensive study for Liuzhou forest Park in city suburb and explored some suitable development solutions.Firstly, I summarized the theory and principles of Forest Park Development. I combined with field test data by the theory, and used SWOT analysis method to analysis strengths, weaknesses, opportunities and threats. The strengths of Liuzhou Forest Park in city suburb are rich resources and strategic location; the weaknesses are tourism facilities and single entertainment. With the government’s attention and support, it uses investment funds for the construction of resorts to improve its competitiveness in other tourism industry. On the other hand, by the visits and sampling survey, I got tourist information by population statistics, analyzed tourist behavior characteristics to know their wishes and needs. With the research of the tourist resources, infrastructure, transport facilities, recreational activities, planning, construction and services, I mastered satisfaction of tourist and identified the three types of visitors to provide a strong reference for Forest Park further development. Finally, I summarized the specific programs and strategies of Liuzhou Forest Park in city suburb by tourist destination image positioning, features distinguish layout, product design, route plan and management strategies.
Keywords/Search Tags:forest park, SWOT analysis, visitor satisfaction, tourism development
PDF Full Text Request
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