Construction Of Corporate Culture Of Qingdao Magnetic Digital Co.,Ltd And Its Enlightenment

The corporate culture is the major component of core competitive advantage，corporate culture is the force to make a big performance of enterprises. Since thebeginning of the21stcentury, with the sustained development of private enterprisesand the changing of their environment, how to explore new theories and newapproaches of talents management of corporate culture in private enterprisesenergetically has become a brand-new research topic presented to relevant researchersand enterprise managers by the knowledge and economy era.In this thesis, based on abundant evidence and practice, analyzes the successfulexperience of Qingdao Magnetic Digital Co., Ltd, points out the problems of thiscompany, and then points out the solution to these problems. Qingdao MagneticDigital Co., Ltd is an example to small corporate, especially cooperated company.Paper to the scientific development concept as the guiding ideology, by analyzingthe status of development of Chinese enterprises.Part Ⅰ: Introduction, the paper begins. Mainly is to introduce the background,purpose and meaning, as well as the main content, methods and innovations.Part Ⅱ: Theory. Profound understanding of the enterprise culture with its content,characteristics, framework and function.Part Ⅲ: Analysis of the enterprise culture and the development of enterprise.Part Ⅳ: Analyze the culture of Qingdao Magnetic Digital Co., Ltd.Part Ⅴ: Put forward several proposals for the further construction of QingdaoMagnetic Digital Co., Ltd enterprise culture.Part Ⅵ: Conclusion and Outlook. Summary of research results, look to the future,points out the enlightenment.