Research On Hyperlink In The Perspective Of Personalized Needs

In this paper, the definition of starting from a hyperlink,which is defined as both a text tissue technology, but also represents a different relationship between the information nodes. In this logical premise, this article discusses the relationship between three parts hyperlinks and needs of individual users. View by the organization and design of the hyperlink text,hyperlinks, text layout technology through the design,the Construction of the text, the text in the form of innovation to meet user personalized information needs. By hyperlinks to the technology as the core text of the hyperlink text reading view, by providing users with a wide range of reading content, multidimensional reading path,diverse reading habits and personality, meet readers’ personalized reading demand. Design concept of the hyperlink and services, paper selected hyperlinks to hyperlink referral service and technology-based search engine services for the study, analysis of the content-based filtering and collaborative filtering based recommendation service hyperlink meet the individual needs of users relationship, but also to explore the directory index, full-text indexing, the index personalized to meet the individual needs of different levels of on. Through the above analysis,we believe, a profound link between the hyperlink and theneeds of individual users. Regardless of the information, text, service,hyperlinks must take full account of the individual needs of the user in order toobtain development and the new extension.