The Design And Implementation Of Electronics Store System For Guangdong Mobile

In the face of competition in the business mode, Guangdong Mobile (China Mobile Group Guangdong Company Limited) needs to find a business model suitable for its own business development. The traditional application mode of Guangdong Mobile cannot adapt to the current needs, and it is very significant to realize the whole business process by the computer technology, network technology and remote communication technology. With the electronization, digitization-and networking, the online shopping by consumers and online trading and payments between merchants can be realized, which will greatly improve the trading speed. Therefore, Guangdong Mobile urgently needs to establish a suitable set of mobile application store system.The design and implementation process, the mobile application store system uses the Java language and J2EE operating platform, adopts the Struts and Hibernate development framework, the object-oriented construction manner and large relational database Oracle 11 g for data storage.The system has realized the shelf management, commodity management, channel management, business management, and user management. The shelf management has realized the product data synchronization, data synchronization of daily order quantity, list index calculation, message alerts and search files updating, virtual shelf management; the commodity management has realized the extended attributes management, commodity information editing, commodity pricing management and commodity package management; the channel management has realized the channel system management, channel operation management, application warehouse management, channel cooperation interface service, channel special service, and channel application download service; the business management has realized the download, application management, third-party payment, authentication, base business management, call charges list management, and SMS management; The user management has realized the user registration, user login authentication, user information query, user information modification, user payment settings and the user tag service.After the operation of the mobile application store system, the mobile company can timely control customers’ purchasing activities, services evaluation, geographic location, application practice, favorite brands, APP usage, customer relationship, electronic payment habits and other personalized information and thus realize the "discovery, connection and sharing" on customer behaviors and customer evaluation, give the customer differentiation, good customer experience, enhance customer dependence, expand the added value of data business, and develop new business growth points under the increasingly fierce whole business competition. The application of the system also expands the sphere and degree of the company’s influence in the mobile Internet field.