Research On Optical Image Transmisson Ethics Of Microblog World

All human behavior inevitably has ethical implications, if we see microblog this new platform based on technology as a separate "world", then this world is both different and closely linked with the real world. The basic ethical principles, moral constraint mechanism and moral evaluation standard of this two worlds are different more or less, microblog world can be seen as an extension of the real world, the real world is microblog world’s continuation. Moral standard of the real world cannot adapt to the dual requirement of social reality and virtual space, how to deal with the network ethics is a problem worth exploring. Take "Image study method" as the break point, in related to the ethical problems of microblog "optical image" transmission:such as optical image transmission authenticity (misunderstanding caused by optical image image montage, mass panic caused by optical image grafting and viral rumor spreading produced by fake optical image), right infringement problems (privacy and copyright related to optical image transmission) and garbage culture problem (including the" eroticism, secret, grey" three kind). From the argue between teleology and deontology of "microblogging crackdown event" to microblog world’s visual transformation, explore the ethical dilemma that microblog world’s optical image transmission encountered, which might contribute to microblog ethics’s construction, development and improvement, as well as start a discussion for the construction of the network new media’s transmission ethical order.