The Analysis Of Interpersonal Trust Based On Micro-blog

In the transformation of economy and society, Chinese market economy hastriggered a series of crisis of confidence. Interpersonal trust largely shows thecircumstance of poor in overall confidence, the established trust is lack of effectiveprotection and crisis of confidence lack of effective regulatory.In this “national micro-blog” era, everyone can interact and exchangeinformation through the micro-blog, interpersonal trust shows even more convenientand casual. This paper focuses on the analysis of interpersonal trust status in micro-blog.Through literature research, content analysis, complex network methods and dataanalysis tool of UCINET, we get the following conclusions:1,Affected by the realitytrust and its own development properties, interpersonal trust in network gets worse thanbefore, which is easy to set up but unsustainable, regulatory mechanisms, userpsychology, social environment and other factors have caused a great impact on thetrust status.2, Interpersonal trust in micro-blog is a dynamic process from initial trust tosustainable trust, which shows a strong correspondence with the structure.3,Throughempirical analysis,we can find that the Central communicators lay in, the highertendentious of audience to comment or forward the information, and the more quicklycommunicators publish information, the higher tendentious of audience to comment orforward the informationWe can see that interpersonal trust shows a strong correspondence with themicro-blog information dissemination structure, and we can find that how to set up andadjust the structure has an important role to improve the trust relationship, such ascontrolling the center node’s trust status and release time, which has a direct impact oninterpersonal trust.