Meiwen Magazine And The Construction Of Contemporary Prose’s Cultural Orientation

Meiwen which is a prose magazine founds in September1992in xi’an, the Chiefeditor of it is Jia Pingwa,he put forward the concept of “great prose” in its “resignissue”.Meiwen is a monthly magazine founded at the time,called “Great prose Monthly”,starting in2001is divided into upper and lower half-monthly, semimonthly in adultreading is given priority to, the semimonthly is given priority to with young to read. Theresearch object of study is the Meiwen “great prose Monthly”1992to2000and2001to2012Meiwen on fortnightly, namely two decades Meiwen magazine which the articlesare mainly for adult reading.Meiwen is a magazine of the newborn,standing with its innovation, its valuecontinue to be excavated. On the one hand, Meiwen magazine was considered to be oneof the symbols of Renaissance in the ninety s prose, at the beginning of the new century,it carries the weight of the society with a strong sense of responsibility, combining ofliterariness and sociality, marketability very well; On the other hand, Meiwen magazinehas an important significance for the construction of cultural orientation of contemporaryprose, Especially in the prose theory, prose writing, prose form, prose aesthetic aspects.On the basis of the understanding with the writing of this paper, paper mainlyconsists of the following five parts.The first part explicate that the first initiation of “Great Prose”in Meiwen bringimpact to prose theory. The concept of “Great Prose”put forward in specific culturalcontext, The rich cultural connotation of the concept itself and triggered a massivediscussions enrich the contemporary prose theory, especially Liu Xiqing thus proposed“Stylistic Purification”.“Great Prose”and “cultural prose”,“Great Culture prose” areclosely linked, but they are not the same concept connotation.“Great Prose” concepthave a great effect, not only led to a discussion of the concept, but also led to theopening up of “Great Prose”section in other prose magazine.The second part explains the update on the style of draw materials updated inMeiwen magazine guide on the way prose cultural connotation.“Journalists”and “non-essayist” is derived from the prose originator,“Journalists” to emphasize that“truth-seeking”,“the true meaning of the matter”,and the amount of information it carries. The publication of the works of some non-essayist, is hoped to change theinherent thinking in prose.“Action prose” is derived from the way to create prose, thisis a walk in the culture prose.“Look into the process” and “honest gas” are derived fromthe social value be drawn from the perspective of creative prose, focusing on social andcultural values Prose.“Look into the process” is a big Perspective of human civilization,“honest gas” focus on human suffering described by officials.The third part Render the perspective view to see the revolutionary of Meiwen styleguide for orderly culture feature of the prose style.Meiwen magazine has made a greatcontribution in prose style, mainly embody that prose style guide for the openness ofcultural identity, the image and the epic and so on. Prose style guide is reflected in theopenness of the practicality and inclusive style. The image of the prose style embody thegraphic interaction and interpretation of the “yu hua ti”. The epic of Meiwen prose styleis mainly reflected in the lengthy prose sections, reflecting a heavy sense of reporting tohistory.The fourth part writes Meiwen magazine’s seeking for ideals guides aesthetic art ofprose. Meiwen is in the pursuit of “big state” since it was founded, the aesthetic ideal ismainly reflected in the civilian consciousness, spiritual reflection and free states. Thecivilian consciousness is not only reflected in its philosophy of the journal, butthroughout the publication of the works and the magazine cover and designed column.Meiwen has focused on the issue of spiritual reflection, reflective of historical memoriesand re-reading reflective of reality, strengthening the public function of literature.Freestate is reflected through the great beauty and great wisdom. Freedom is great beauty ofthe integration of the various areas of the arts world, is great wisdom of philosophicalthinking of life and the world surpass the daily chores.The fifth part analysis Meiwen’s existence makes complex construction of prosecultural. the Meiwen magazine provides a large experiment prose field in prose writing,and makes a great contribution in prose theory through a number of discussions andcolumns. Meiwen which was born in the environment of the economy market, survivalin the context of popular culture, makes the development of market-oriented inevitablybut very clever.After seeing the construction of Meiwen has made in prose development, we should also see its shortcomings to expect to have better development in the future.Through the research of Meiwen,we can tease the development and innovation ofthe magazine in two decades, which has important implications for the literary journalsin today’s market economy environment, but also discusses the importance of theircultural orientation of contemporary prose construction from Meiwen magazine,to seethe development of contemporary prose how flows.