Research On The Net-mediated Public Sentiment In Unexpected Incident

With the rise of internet, unexpected events broke out frequently in different regions inchina. Messages like so-and-so come not only in the big cities, but also in the border town.Why? Is it because the problem of management, or people’s hearts are too impetuous, orother reasons? In this situation, how should the government cope with it? From the angle ofclose relationship between the unexpected events and the Net-Mediated Public Sentiment,this article talks about the problem how to cope with the situation by analyzing theinteraction between them. Unexpected events today are more dangerous and broaderwhich is inseparable from the application of the internet. The frequent unexpected eventscan not only keep people’s life and property safety and often damage the normal economiclife, but also is a great hindrance to the development of the society, a threat to socialharmony, and is disadvantage to the realization of China’s peaceful rise. Therefore, as thegovernor of the country, the government had to pay enough attention to this problem.Unexpected events almost present the sharp contradictions among the People. Itusually start with the outburst of the Net-Mediated Public Sentiment and end up with therest of it. The development and popularization of the internet make it more fluently forpeople to acquire information and let people know all the aspects of the society faster andmore deeply, therefore, it is very convenient for people to take the opportunity ofunexpected events to release the negative emotion in real life by using the Net-MediatedPublic Sentiment to reflect their views and opinions about all aspects of the society. Thus,as a new thing, the Net-Mediated Public Sentiment exerts an imperceptible influence onpeople’s life and production, and gradually become a place where people express opinions,release emotion and share views of right and wrong. What they are talking about alwaysinvolving in all the aspects of the social management so that gradually influence thedecisions which made by the party and government department. Hence, it is necessary to doa research on the Net-Mediated Public Sentiment in unexpected events.The whole essay is divided into three chapters: The first chapter discusses the related concepts of unexpected incident and internetpublic sentiment. This chapter elaborates on their contact and impact on each other by theconcept and character of unexpected accident and internet public sentiment, and alsoanalyzes the important role that net-mediated public sentiment in unexpected incident playon building a harmonious society.The second chapter mainly analyses the present net-mediated public sentiment in theunexpected incident in four parts: the fist, the formation and development of thenet-mediated public sentiment in unexpected incident; the second, the release of thenet-mediated public sentiment in unexpected incident; the third, the unreasonable aspectof the leading mechanism of the net-mediated public sentiment in unexpected incident; thefourth, the insufficient aspects existing in the guidance of the net-mediated public sentimentin unexpected incident.The third chapter, according to the present leading of the net-mediated publicsentiment in unexpected incident, is in party’s shoes that put forward the approach of theguidance of the net-mediated public sentiment in unexpected incident through threeperspectives: the first, the parties of the unexpected incident; the second, the media of theunexpected incident; the third, Opinion Leader of the unexpected incident.