With the development of the economy, led to the rapid development of information technology and communication technology.Thus communication technology high speed development of industry, is that the smartphone media.As a smartphone media rapid development of new products, weibo, We Chat and micro public welfare, marked by “micro†the spread of the platform are being familiar with the fastest speed, utilization, it also proves that the “micro age†has quietly come.Along with the smartphone media is widely used in social life, affecting people’s communication style and concept formation, especially for college students like to accept new things, it also increases the “micro age†in the context of the difficulty of the ideological and political education workers.At the same time in the process of ideological and political education of college students must also use a carrier to achieve, therefore, based on the characteristics of the“micro ageâ€, studing college students’ ideological and political education carrierunder the “micro ageâ€,it is important for college students’ ideological and political education in the new period with theoretical and realistic significance.Based on the characteristics of the spread of the “micro ageâ€and the related concepts of college students’ ideological and political education carrier as the breakthrough point, this paper mainly on weibo, wechat, micro public welfare new form of the carrier, and the results of the empirical survey of college students’ ideological and political education carrier present situation carries on the analysis summary, thus summed up under the background of “micro era†brings to the ideological and political education carrier the opportunities and challenges, and finally to its challenges, is put forward under the background of the ideological and political education carrier innovation and the development countermeasures and thinking. |