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Research About The Management Of Mass Sports In Our Country

Posted on:2016-10-14Degree:MasterType:Thesis
Country:ChinaCandidate:S W TanFull Text:PDF
GTID:2297330482474848Subject:Administrative Management
Abstract/Summary:PDF Full Text Request
With the rapid development of our country’s economy, the continuous improve ment of people’s living standard, the concept of scientific fitness expansion, more and more people join into the national fitness. All kinds of large-scale masssports events also gradually appear in people’s life. Enrich sports connotation, perfect relevant sports facilities, improve service level of mass sports, firmly push forward the National Fitness Program and mass sport is being included in the agenda of local governments. Therefore, how to effective organization and management of mass sports become an important topic in today’s society.October 2014, the State Council issued "Opinions on Accelerating the Develop ment of Sports Industry and Promote Sports Consumption", the national fitness campaign has been raised as country strategy. Sports as the third industry is also constantly moving forward, mass sports with the primary goal of better serve the public health needs has been hailed as "gold industry." From promulgated the "National Fitness Regulations" in 2009 to the China’s richest Wang Jianlin with $ 650 milli on merger and acquisition of the world’s iron-man company, so Wanda became the world’s largest sports management company, to "Who is number one" stirup a passion for exercise, China’s sports industry, especially mass sports embarked on a new height of development. The establishment of a multi-tiered sports pattern and universal coverage of fitness facilities, make mass sports continue to achieve new breakthroughs, breeding new fruit. Further the scientific development concept is also practically significant to be a great power in sport. However, restricting the deve lopment of China’s mass sports industry ills still exist.Before the annual two sessions, there are a lot of people laugh at sports proposals are compulsory, and no real change the structure of the existing sports in China. In 2014, Yao Ming on the "two sessions", said many of the sports industry practitioners think sports competition for examination and approval of the Chinese sports competition performance industry and one of the bottleneck of the sports indus try booming, should cancel the sports competition for examination and approval, let the market main body free investment, activate the sports market, thereby giving impetus to the development of sports industry and the national fitness, and then reverse the downward trend in the national constitution. In September of the same year, the state council premier Li keqiang chaired a state council executive meeting, the meeting pointed out that "to reduce the decentralization, the pipes, cancel for examination and approval of commercial and mass sports, ease restrictions on events, utmost for the enterprise." This marks China’s sports, especially mass sports, sprin g is coming. Three seasons of "who is a great success, but also to promote the na tional fitness campaign in China, plays an important role to promote family harmony and social harmony.This paper mainly through literature research method, make a systematic study about the significance of holding mass sports event, points out that the transfo rmation of China by sports country to sports power process, must beclear of athle tic sports and mass sports relation, We will vigorously carry out the national fitness program and promote the balanced development of recreational sports and co mpetitive sports. at the same time with the help of relevant theoretical knowledge of management. From the definition of mass sports, and analyzes emphatically the flaws of the organization and management of mass sports, And how to efficiently hold mass sports event.
Keywords/Search Tags:Mass sports events, a major sports country, sports power, competitive sports, Competition approval
PDF Full Text Request
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