Research On Investigation Of Visual Literacy Of College Students Under The Background Of Informatization

With the coming of information society and interpret the images Era, visual literacy is becoming the basic literacy of the public in twenty-first century. In this context, college students as the Social talents of high level should cultivate the visual literacy, and it is very necessary to do this, specifically manifested in the following three aspects, First, with the coming of interpret the images era, what we face is not only the word,but also the image, so it is necessary to have the ability of speaking and writing, and need the high requirements of visual literacy. As college students in this time, only with strong ability of information processing can we adapt to today’s increasingly changing social environment. Second, visual literacy is one of the main contents of quality education, today,we focus our eyes on quality education, so It is imminent to improve visual literacy.Third, in the informational environment,the way to get information become more convenient,all kinds of information is easy to get,in this way,it is benefit for cultivation of visual literacy.So in such an era of visual literacy needs to be improved,do a research on investigation of visual literacy of college students,and then promote the visual literacy of college students looks very important and imperative.Based on the information age, this research, taking Henan University as an example, draws out some students as an object of investigation, mainly from the visual information in the reading ability,judging ability, application ability,and thinking ability of college students’ visual literacy.We get the current situation of college students visual literacy under the background of informationization from the date,analysing the reason why this problem exist,then find the cases to improve the visual literacy of college students. In microcosmic aspect, the author mainly from two aspects visual decoding and visual coding to do this, cultivating the visual decoding ability is determined by improving the process of visual perception,vsual memory, information extraction, cultivating the visual coding ability,the author mainly to introduce the concept map MindManager, in general, to improve the overall visual literacy ability through the cultivation of college students’ visual decoding ability and visual coding ability. At the macro level,through constructing the harmonious media environment to cultivating visual literacy, including family, society, school and students themselves etc.